Central BioHub GmbH (hereinafter referred to as “Central BioHub”) takes the protection of your personal data very seriously. The following Privacy Policy provides you with information about the collection, processing and use of personal data. We reserve the right to adapt the contents from time to time. It is therefore advisable to consult our privacy policy at regular intervals.
1 Subject matter of this Privacy Policy
This Privacy Policy applies to all services which are offered under the domain http://www.centralbiohub.de. Unless stated otherwise, this Privacy Policy exclusively regulates how Central BioHub treats your personal data. We collect, process and use your personal data only with your consent or if a legal regulation allows us to do so. We will only collect, process and use the data necessary for the execution and use of our services, or which you have voluntarily made available to us.
Personal data means any information concerning the personal or material circumstances of an identified or identifiable individual. This may include for example your name, your address, your email address, your phone number, and products that you have purchased.
Please note that in case you make use of services provided by third parties, the privacy policy conditions of these third parties apply exclusively. Central BioHub does not revise the privacy policy conditions of third parties.
2 Responsible contact / Controller
Responsible contact (“Controller”) according to the Federal Data Protection Act (Bundesdatenschutzgesetz – BDSG) is
Central BioHub GmbH
Neuendorfstrasse 17
DE-16761 Hennigsdorf
In case you have any questions concerning privacy policy, please do not hesitate to contact yourprivacy@centralbiohub.com via email. You can also use this email address to inquire about, modify or delete your personal data collected by Central BioHub.
(For further Information please visit our Imprint)
3 Collection of data
We use your personal data for the following purposes:
- To create a customer account (your name, your email address, your business address, your telephone number)
- To process your biospecimens orders (your name, your email address, your telephone number, your business address, your delivery address, your billing address, your business tax details, your ordered products)
- To answer your questions (your name, your email address, and if provided your telephone number, your country of residence)
In addition, specific parts of information, e.g. IP addresses, browser types and access times, are automatically transferred by your computer and saved on our server. The IP address is the worldwide valid, unique identification of your computer that consists of four number blocks separated by dots. Mostly, as a private user, you will not use a constant IP address because it is only temporarily assigned to you by your provider. Nonetheless, by static IP addresses a definite assignment of user data is principally possible. Except for the purpose of the prosecution of illegal access to our web services we generally do not use this personal data. Only on an anonymous and aggregated basis, we evaluate such information as which of our web sites are favoured, the number of daily visits etc. Like many other companies, we make use of so-called cookies in order to design our web presence as convenient as possible. Cookies are small text files which enable the recognition of the user so that you do not have to reregister each time you visit our pages. These cookies are normally automatically deleted from your hard drive after you end visiting our website. Other cookies remain on your computer so that we can recognise you during your next visit. We make use of cookies to measure and control the amount of web site visits and the general site navigation. Of course, you can generally also use our web presence without cookies. Your Internet browser can be configured to generally reject cookies.
4 Use of your data
We use your personal data to constantly improve our range of services and to satisfy the user's needs. Central BioHub uses your personal information to enable the conclusion of contracts via our internet platform as well as for processing payments and product orders. In addition, your data is used for the establishment, processing and settlement of your user relationship with Central BioHub.
5 Transmission of data
Your data will not be sold to third parties. Central BioHub exclusively transmits your personal data to the following extent:
For processing your order, it is sometimes necessary to transfer your personal data to third parties (for example, suppliers or freight forwarders). The data passed on to third parties are used exclusively by them for the fulfilment of their obligations or tasks. Transfers to government agencies or authorities are only carried out under mandatory national legislation or administrative or court orders. We maintain the right to transmit your personal data to companies connected to Central BioHub which are controlled by Central BioHub GmbH. These companies are either subject to this privacy policy or ensure a privacy policy which is at least as effective. Additionally, it might occur that we assign to other companies or individual people the completion of particular tasks and services. For example, we assign the analysis and usage of our Internet services and the transaction of payments (credit card, direct debit and purchase on account) to service providers. These service providers only have access to your data to the extent which is necessary for the completion of their tasks. These service providers are obliged to treat your data according to this privacy policy and the relevant data protection statutes. In the case that Central BioHub, companies controlled by Central BioHub GmbH, particular affiliated companies or shares of the company are sold, your customer information will generally be passed on with the transmitted part of the company. In this case your data will remain subject to this privacy policy and the relevant data protection statutes, but the control over the company may change.
6 Cookie Policy
We use cookies to improve our service for you. Some cookies are essential for services to work, others are used to collect information of the use of website (statistics) so that we can make the website more useful and convenient for you. Marketing cookies enable to show you targeted advertisement that is relevant for you. Some cookies are essential for the functionality of our website, while others are used to enhance the performance and your user experience.
Essential cookies are used to:
- Remember the products in your shopping cart.
- Remember how far you are through a booking process such as reservation, quote or order.
Functional cookies are used to:
- Make sure our website looks consistent on your device.
- Offer our LiveChat support to you.
- Help us understand and improve the user behavior.
- Show you relevant advertisement.
7 Cookies used by Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and allow the use of the website to be analyzed.
The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, if IP anonymisation is activated on this website, your IP address will be shortened by Google beforehand within member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases the full IP address will be transferred to a Google server in the USA and abbreviated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities for the website operators and to provide further services connected with the website usage and internet usage. Google will in no case associate your IP address with other data from Google. You can prevent the installation of cookies by setting your browser software accordingly; however, we would like to point out that in this case not all functions of this website can be used in full. In addition, you may want to opt-out and prevent Google from tracking the data (including your IP address) generated by the cookie and your use of the website, as well as the processing of this data by Google by downloading a browser Add-on to disable Google Analytics for your browser. https://tools.google.com/dlpage/gaoptout?hl=en.
For further information on Google's use of data for advertising purposes: https://www.google.com/intl/en/policies/privacy/partners/
8 Facebook Pixel
The website uses the Facebook conversion tracking pixel of Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, United States. If a user lives outside of the United States or Canada, the operating company is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. This tool allows us to follow the actions of users after they are redirected to a provider’s website by clicking on a Facebook advertisement.
This enables us to measure the effectiveness of Facebook advertisements for statistical and market research purposes. The data collected remain anonymous to Central BioHub, i.e. we do not see the personal data of individual users. However, the collected data is stored and processed by Facebook. Facebook is able to connect the data with your Facebook account and use it for their own advertising purposes, in accordance with Facebook’s Data Use Policy found under: https://www.facebook.com/about/privacy/. Facebook Conversion Tracking also allows Facebook and its partners to show you advertisements on and outside Facebook. In addition, a cookie will be saved on your computer for these purposes.
The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. You can object to the collection of your data by Facebook pixel, or to the use of your data for the purpose of displaying Facebook ads by contacting the following address: https://www.facebook.com/settings?tab=ads.
Facebook is certified under the Privacy Shield Agreement and thus guarantees compliance with European data protection legislation.
9 Cookies used by LinkedIn
The website uses the LinkedIn Insight Tag to measure LinkedIn ad campaigns. The LinkedIn Insight Tag enables the collection of metadata such as IP address information, timestamp, and events (e.g. page views). All data is encrypted. The LinkedIn browser cookie is stored in the user's browser until the user deletes the cookie or the cookie expires (there’s a rolling six-month expiration from the last time the user’s browser loaded the Insight Tag). Users have full control to block or delete cookies from their browser.
10 Retargeting
This website uses retargeting technology to generate a more compelling user experience. Once you have visited our website, the technology allows us to keep in touch with you by showing you ads on third party websites. We are convinced that personalized ads are more interesting to you than generic banner advertisement campaigns. The delivery of personalized ads on partner websites is accomplished by using cookies and analyzing user behaviour on our website. User behaviour information is collected pseudonymously. No personally identifiable information is collected in this process, neither do we connect your personal data with pseudonymous information. You can object to this kind of advertising by blocking Google cookies in your browser settings or by deleting all cookies manually after you have visited our website. The NAI website (http://www.networkadvertising.org/managing/opt_out.asp) allows you to opt-out of behavioural advertising for certain ad networks.
11 Third party Retargeting Cookies on our website
To display personalized ads on partner websites via retargeting technology (described in paragraph 7), our partners need to place third party cookies on our website. Only pseudonymous information is used in this process. You can object to retargeting ads by following the opt-out link mentioned in the previous paragraph.
12 Deletion of data
If your data is no longer necessary for the above-mentioned purposes including the settlement, it will be deleted. If the data is required for tax purposes or because of other legal obligations, it will be blocked instead. This data is no longer available for further usage.
13 Data Security
We have made technical and organizational safeguards to protect your data, in particular against loss, manipulation or unauthorized access. We regularly adapt our safety precautions to the continuous technical development.
14 Affected rights (information request, correction, blocking, deletion)
At any time and free of charge, you have the right to request information about your personal data stored at Central BioHub. If your data is incorrect or has been unlawfully processed, we will gladly correct, block or delete it. Please inform us as soon as changes have occurred to your personal data. Your requests for information, questions, complaints or suggestions concerning the subject of data protection please ask to the contact details given above in number 1.